Salem Sports Events Introduces Lane Teitelbaum as Business Development Manager, Bringing Fortune 500 Experience and Multi-Million Dollar Deal Expertise to the Team
- salemsportsevents
- 6 days ago
- 2 min read

WINSTON-SALEM, NC — April 16, 2025 — Salem Sports Events is proud to announce the hiring of Lane Teitelbaum as its new Business Development Manager, further strengthening its team with a seasoned veteran known for forging powerful partnerships and managing high value clients with some of the world's most influential brands. Teitelbaum joins Salem Sports Events with a distinguished background that includes working directly with Fortune 500 companies including Bank of America, FedEx, Web.com, Allstate Business Insurance, and CDW. His track record in sports tourism, brand activation, and strategic agency development positions him as a key asset in Salem’s continued national growth.
“I’m excited to join the incredibly talented team at Salem Sports Events,” said Teitelbaum. “This company is doing amazing work at the intersection of sport, community, and creativity. I’m looking forward to building long term partnerships and delivering unforgettable experiences.”
Before joining Salem, Lane served as the Director of Sports Tourism and Partnerships at Airstream Ventures, where he led initiatives that delivered measurable economic impact for communities and stakeholders alike. He was instrumental in managing events, boosting regional visibility, and driving collaborative wins for both communities and event organizers for high profile organizations like, USA Table Tennis, USA Volleyball, USA Cycling, American Cornhole League, and Official Strongman Games.
“We’re thrilled to welcome Lane to the Salem Sports Events team,” said James Auerbach, Chief Revenue Officer. “His experience working with large organizations and building meaningful partnerships brings immediate value to our clients and our long-term growth strategy. Lane’s energy, creativity, and drive align perfectly with our mission, and I’m genuinely excited to collaborate with him as we continue to expand our presence in the entertainment, sports, and brand activation space.”
In his new role, Lane will be part of Salem’s business development team focusing on expanding national marketing agency partnerships and specific brand activations across the sports, hospitality, and experiential events industries.
About Salem Sports Events
Salem Sports Events is a national leader in custom interior design, signage, and fabrication for live events, brand activations, and commercial projects. Salem specializes in immersive, branded environments that elevate fan, guest, and VIP experiences. From PGA TOUR tournaments, Formula 1 races, to major corporate activations, Salem partners with the world’s most recognized brands, leagues, and agencies to bring visionary concepts to life. With decades of expertise, a commitment to craftsmanship, and a passion for excellence, Salem delivers turn-key solutions that transform spaces and leave lasting impressions.
For Media Inquiries Please Contact:
James Auerbach, Chief Revenue
Office Phone: (919) 669-4505
Email: jauerbach@salemsports.com
Website: http://www.SalemSports.com